Brand Upgrade | GUSITE Motorcycles Debuts at the 2024 Chongqing Motorcycle Expo
Sep 14, 2024On September 13, 2024, the long-awaited 21st International Motorcycle Expo kicked off in grand style in Chongqing—China's "Motorcycle Capital." With a host of top-tier domestic and international brands in attendance, the event has become a hot topic of conversation both within and outside the industry.

Marking a strategic brand upgrade, GUSITE took center stage at the exhibition with the debut of four new, independently developed and manufactured scooter models. Their innovative and distinctive designs captivated a multitude of motorcycle enthusiasts, drawing large crowds and becoming a stunning highlight of the event.
GUSITE Motorcycle Brand: A company dedicated to scooters.
GUSITE is a high-end motorcycle brand under Taizhou Zhilong Technology Co., Ltd., an international enterprise specializing in the production and sales of scooters. In 2023, the company relocated to a new 50,000-square-meter facility featuring state-of-the-art powertrain and vehicle assembly lines, as well as professional testing and R&D centers. This move marked a comprehensive, leap-forward upgrade in Zhilong Technology’s manufacturing, R&D, and quality control capabilities. The company’s products are exported to dozens of countries worldwide, achieving remarkable success with annual export volumes reaching hundreds of thousands of units. Driven by a strategic decision to relaunch in the domestic market, the GUSITE brand is undergoing a strategic upgrade centered on the philosophy of "Smart Riding, Joyful Travel," with plans to introduce three series of mid-to-high-end liquid-cooled scooters—sporty step-through, sporty flat-floor, and retro-style models—to the domestic market.


GUSITE Motorcycle has launched four models:

GU-150ST A New Trend in Active Ventilation—Smartly Enjoy the Extraordinary
A sporty scooter featuring the "golden" 150cc liquid-cooled engine—a ride worth owning for everyone. It boasts an optimal configuration, including the Loncin KS150 engine, Bosch EFI, ABS/TCS, a TFT dashboard, and the T-Box 3.0 connectivity system; it is currently in the final tuning stage.







GU-250GT Navigate the City, Explore Nature
This is a sporty cruiser scooter powered by a 250cc Loncin engine and packed with a comprehensive suite of features—including the Loncin KS150 engine, Bosch EFI, ABS/TCS, a TFT display, the T-Box 3.0 system, tire pressure monitoring, and a built-in dashcam. It is likely the first model of its kind ready for mass production.







In terms of powertrain, the GU250GT is equipped with a 250cc single-cylinder, liquid-cooled, four-valve engine from Loncin, delivering a maximum power of 18 kW (at 8,500 rpm) and peak torque of 24.2 N·m (at 6,500 rpm), paired with a Bosch fuel injection system. It achieves a top speed of 125 km/h and features silent start and idle start-stop functions.


GU-150GT Agile Dual-Purpose Performance for City and Countryside
Sharing the same appearance as the GU-250 and powered by a 150cc Loncin engine, it can be seen as a market disruptor in the 15,000-yuan price range.
GU-125RT Elegant Retro Style & Affordable Luxury Aesthetics
A retro 125cc scooter blending modern style with vintage charm and combining rounded contours with angular lines. Features include a 765mm seat height, versatile storage options, and an extra-wide flat floorboard. Specifications: 125cc engine, ABS, full LED lighting, and dual USB-A & USB-C charging ports.





In short, GUSITE’s impressive performance at the 2024 Chongqing Motorcycle Exhibition fully demonstrated its strength and appeal in the scooter sector.

We believe that GUSITE Motorcycles will continue to launch outstanding models in the future, bringing even more surprises to motorcycle enthusiasts.

More News